27.6 Million – Total overnight stays in Tirol last winter (2017/2018).
6.2 Million – Arrivals recorded by Tirol's tourism industry in Winter 2017/2018.
340,000 – Guest beds available in Tirol, one third of them in hotels, one third in holiday apartments and 12 percent in private accommodation.
4.5 – Days is the average duration of stay for the guests visiting Tirol (Winter season 2017/2018)
50.6% – of all overnight stays in Tirol come from the German market. (Winter season 2017/2018)
>80 – Ski resorts (including small lifts) welcome winter sports enthusiasts.
573 – Three thousand metre peaks can be found in Tirol. The Großglockner (3,798 metres) and the Wildspitze (3,768 metres) are the highest.
~3,400 – Kilometers of piste can be found in Tirol.
1,100 – Lifts bring winter sports enthusiasts to the Tirolean mountains.
29 – Ski areas have floodlit pistes for night skiing.
227 – Days of skiing in over 90 areas: made possible by the Tirol Snow Card.
>300 – Ski schools are available for winter sports enthusiasts in Tirol.
>7,000 – Snow sports instructors help budding winter sports enthusiasts to find their feet.
>700 – Highly trained mountain guides ensure safety in the mountains.
5 – Glacier ski resorts offer winter sports fun at over 3,000 metres above sea level, one of them all year round.
~70 – Superbly shaped snowparks invite snowboarders and freeskiers to try new tricks.
120 – Restaurants bear the quality seal "Tiroler Wirtshaus" and serve traditional, regional food.
91 – Tirolean restaurants have been awarded with hats by Gault Millau 2018.
12 – Regions offer a extensive winter hiking network of the highest quality.
16 – Ski regions specialise in winter holidays for the whole family.
1,856 – Square kilometres made up by the cross-border Hohe Tauern National Park. Five other Tyrolean nature parks invite you to explore their pristine Alpine landscape.
2,657 – Tiles coated with real gold make the Golden Roof Innsbruck's landmark.
>100 – Events such as the Hahnenkamm Race in Kitzbühel, the Ski World Cup in Sölden, the Weiße Rausch in St.Anton or the Freeride World Tour in Pillerseetal make Tirol the number one winter sports destination in the Alps.
7,000 – Members in about 300 brass bands enrich the cultural life of Tirol with their performances.
10 – Tirolean regions are part Tirolean cross-country skiing network and therefore are dedicated to perfect cross-country skiing conditions and regular quality checks.
>4,000 – Kilometres of cross-country skiing trails run through Tirol. In addition, there are more than 100 quality-tested accommodation facilities for cross-country skiers.
3 – Tirolean regions make a special effort to provide cross-country ski runs for Adaptive Nordic Skiers
as part of their wide range of cross-country skiing activities.
220 – Well-kept toboggan runs offer a total of 750 kilometres of sledging fun.

Further information about winter in Tirol can be found at www.tyrol.com. High resolution images can be found at: www.presse.tirol.at/en and www.bilder.tirol.at 

With 12.3 million international arrivals from more than 50 countries around the globe, some 49.4 million guest room nights in the year 2017-2018 and 34 local tourist boards, Tirol ranks as one of the leading tourist destinations in the European Alps. Tirol’s 200-year-old tourism history is marked by visionary and intriguing characters. Summer and winter, visitors to Tirol appreciate unique outdoor experiences, a high level of personal services and superb tourist facilities, along with legendary and bespoke hospitality. The Tirol Werbung GmbH (Tirol Tourist Board) is the official tourism office for the Province of Tirol and has its headquarters in Innsbruck. The Tirol Tourist Board aims to position Tirol as the most popular playground in the Alpine world.

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Photos, 300 dpi

About 4,000 Kilometres of cross-country skiing trails run through Tirol.


Nordic World Ski Championships 2019

Press contact

Mag. Jennifer Plattner
Brunecker Str. 1
6020 Innsbruck
t: +43 512 214004 - 17
m: +43 664 5208373


Manuela Mörtenbäck
Tirol Werbung
Maria-Theresien-Str. 55
6020 Innsbruck
t: +43 512 5320 656
f: +43 512 5320 92320



Brunecker Str. 1
Innsbruck, Österreich
Telefon: +43 512 214004


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